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  • ISBN 13: 9781611720235
  • ISBN 10: 1611720230
  • Price: $24.95 / $30.99 CAN
  • Status: Active

Innovating Out of Crisis

How Fujifilm Survived (and Thrived) As Its Core Business Was Vanishing

By (author) Shigetaka Komori

<p>In 2000, photographic film products made up 60% of Fujifilm’s sales and up to 70% of its profit. Within ten years, digital cameras had destroyed that business. In 2012, Kodak filed for bankruptcy. Yet Fujifilm has boasted record profits and continues strong. <i>What happened What did Fujifilm do What do businesses today need from their leaders What kinds of employees can help businesses thrive in the future</i> Here, the CEO who brought Fujifilm back from the brink explains how he engineered transformative organizational innovation and product diversification, with observations on his management philosophy.</P> <p><b>Shigetaka Komori</b> is Chairman and CEO of Fujifilm Holdings Corporation. Mr. Komori was appointed CEO in 2003 and chairman in 2012.<br>

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